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5 Reasons Why Adding CRM to their Solution Set Makes MSP’s More Successful

2024 will be the year of customer retention. Many are forecasting choppy economic waters ahead so it’s incumbent for Managed Service providers to protect their business. At Azamba, we think that partners have a golden opportunity to increase their margins while contributing to making their...

Growing an MSP Business Through P2P: The Low-Risk Approach To Delivering Superior Business Value

MSP’s are naturals at P2P (Partner-to-Partner) sales. Many providers are used to teaming up with the sales teams from the vendors that they normally work with to win new opportunities and grow their customer base. It’s in the DNA of channel organizations. But true P2P is not that. A more...

Key Strategies for a Successful CRM Adoption | CRM Strategy

In today's fast-paced business world, companies pour resources into CRM systems, expecting streamlined operations and better customer engagement. But the reality? Success isn’t a given. Without the right approach, your investment can easily fall short. To avoid this, it’s crucial to follow proven...